People seriously involved in affiliate marketing (a marketing system whereby affiliates are rewarded for every customer who is enticed to visit a site and responds to a call to action) are usually multi-taskers (who may opt to obtain assistance from an Online Business Manager). An OBM – trained professional who can readily take on tasks like website traffic generation, blogging, online research, and so on — can monitor affiliate activity, identify areas for improvement, and work on increasing revenue streams.
Hiring an OBM to help can be a smart move, especially for the merchant and the affiliate buried under a pile of work but who want to sustain and let their business network grow. An OBM can help in a variety of ways. One is by helping recruit new affiliate partners and maintaining good relationship with them. Apart from helping the retailer in human resources functions, the OBM can assist in the marketing of the business.
The OBM can assist both the business owner and the affiliate marketer (who refers people to the site). The Online Business Manager is also usually skilled in website management. The OBM can ensure that the website is visitor-friendly or easy to navigate, and filled with fresh, interesting content. On top of this, the OBM can work closely with the Affiliate Marketing Manager in building and expanding the affiliate program.
Beyond tracking metrics (which includes checking whether online visitors are staying on the site and proceeding to transact or not), the Online Business Manager can help the retailer or business owner initiate new campaign ideas, incentives, and bonus offers, as well as monitor and assess affiliate practices.
hey, I’m Kim + I am ridiculously passionate about helping you to work smarter and not harder + to realize how freaking amazing you actually are, exactly as you are and how easy business really can be when you are in alignment + simplify + add systems to organize your business + plan your business growth. I’ve been geeking out about online business, online marketing + systems + personal development + all that stuff since I created my first business back in 2006 + sold it.
This whole business owner thing is not for the faint of heart, there is a reason why most businesses fail!
While the road to burnout doesn’t look the same for everyone on it there are some similarities you typically experience on this path!
- You’re always in the weeds of your business
- You don’t have efficient systems and processes (or maybe none at all)
- You aren’t delegating effectively
- You can’t take time off
- You’re trying to do too many things at once + wearing all the hats
It’s exhausting just thinking about it! But there’s a way off the hamster wheel!
If you’re overwhelmed, overworked, stressed out, and worried that if you take time off the bottom will fall out from beneath you and your business will fall apart.
Then, you are in the right place my friend, been there, done that, got the tee-shirt and I’d love to support you in ending the cycle!
